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Olympic Wintergames Ad by Swisscom

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I got this week the link to the following clip from a friend. And I was surprised about how social environments (in this case it is Zürich Main Station in Switzerland) can be included in a nice ad clip.

When you have seen the clip you see, that it is from Swisscom and there is a game going on under www.swisscom.ch/fanbuch .
Maybe you want to participate as well... I wish you good luck.

LONDON, ENGLAND - OCTOBER 21:  A computer stor...

Image by Getty Images via Daylife

Now it is done: Windows 7 has released officially on 22nd Octobre 2009 worldwide. I had the chance to work in advance with the new operating system and this is a good opportunity to draw a first conclusion. I have to remark, that I need to switch back (from OS X Snow Leopard) at work to Windows, since I need to provide my colleagues with some 1st level support. So here are my first impressions:

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As everybody knows by now: Cablecom plans to re-brand itself to its owner UPC here in Switzerland before end of 2009. So this will be interesting how they then will operate and if the service will improve.

From my first impressions, through my latest experience and stories heard from friends or relatives, are quite optimistic, that there is a quality oriented service organisation emerging from good old and lousy Cablecom. I know that this is a contradictory statement to the one made earlier on this blog but I want to remain fair.

The stories and my own experience go all into the same direction: Service is improved by listening to the customer. So they really apologised for small mistakes and asked about how they could probably improve their service. In my case they called me after I have moved out of my flat into an area, where the Cablecom is not the provider for TV (and other services on base of a TV-Network), just to ask me what could have been wrong.

Apple's Marketing Keywords

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We all know that there are different approaches for marketing guys to sell a product. And one of the most successful in the last few years may be Apple's Steve Jobs in selling his iPod and transform Apple (for some) to a lifestyle.

Now a nice video has shown up on Youtube, where the user "justanotherguy84" has cut the presentation of the new iPod Series from Apple to show only the adjectives used in this presentation. The video is really made in a good quality and funny, but see yourself: